3 Ways to Get More People to Sign Up for Your Event
Posted by Steven Borders
You've created an online sign up, saving hours of time communicating and coordinating with people. Now you're just waiting for those sign ups to roll in. And waiting… and waiting. If only people could just magically find your sign up.
Fortunately, there are a lot of helpful ways to spread the word and get more people to sign up. Here are three ways to promote your sign up to gain more participants.
Include the link in an email newsletter.
If you don't currently, send out an email newsletter to your group on a semi-regular or as-needed basis. Newsletters are a great way for any group to share information about events, opportunities and other helpful tidbits with your audience. You can place a link in your newsletter to make the sign up easy to locate.
To get started, create your sign up and once you publish it, copy the link from the Share tab. From there, you can paste the link into your newsletter.
Genius Tip: For a nice, clean look, use anchor text and set up a hyperlink. Most newsletter applications have a hyperlink feature in the text editor that allows you to highlight a particular word or group of words with your cursor and then turn them into a clickable link. You can also sometimes add a "Call to Action" button in your newsletter where people can click to access the sign up link.
Place the link on a website.
Placing your link on a website keeps the link in a central location, making it convenient for participants to locate. This way, people don't have to dig through their inbox to find the original invite email or contact you because they never received the link. If your sign up spans a longer period of time or you have multiple sign ups, this is a particularly helpful way to make it easy for people to find your sign ups.
We offer a couple of handy tools to give participants access to all of your active sign ups in one location. For example, the index page lists all of your account's active sign ups in one spot. You can locate your index page in the Tools section of your account. From there, click the Web Button Builder option and copy the link to your index page. Or, you can copy the Web Button Builder code and embed this on your website.
Do you only want specific sign ups grouped together? No problem! With our Tabbing feature, you can display specific sign ups together as one sign up link. Tabbing groups these sign ups into selectable tabs for your participants to select and view the sign up opportunities under each tab.
